The Global Economic Significance of Business Events survey
IMEX Group is proud to be a partner of the Events Industry Council supporting the Global Economic Significance of Business Events study. Listen to our interview with Carina Bauer, CEO IMEX Group and Karen Kotowski, CEO Events Industry Council to hear more.
The Global Economic Significance of Business Events, conducted by Oxford Economics is the first-ever comprehensive study on the impact of business events. The research was made possible by a ground-breaking industry collaboration with the EIC in partnership with IMEX, Hilton, the MPI Foundation and the PCMA Education Foundation.
The trillion-dollar (USD outlay reflects the direct spending attributed to planning, producing, attending and/or hosting business events which include meetings, conferences, conventions, exhibitions and incentive travel. As a commercial engine, this would rank the business events sector alongside consumer electronics in terms of size and scope.