Live Design Creation at IBTM World 2019 (#IBTMWorld 2019)
It's design-karaoke but not as you know it, a session of live design creation where in 45 minutes we will crowdsource a conference design concept as a live “workshop” session to illustrate the design process and prove everyone can get involved. It’s all about the brief: where a great idea comes from and how to interpret the brief to include the following processes:
•ISSUES PHASE – the stakeholder issues, budget issues, venue issues, audience issues…
•IDEA PHASE - the ideas platform that will inform every decision
•DELIVERY PHASE - the format, the technology, the audience touchpoints, know your event
With a takeaway – eight tests or rules you can apply to any concept you come up with. These are eight key design thinking mantras curated for application to the live events sector.